A SmartArt graphic is a visual representation of your information and ideas. You create one by choosing a layout that fits your message. Some layouts (such as organization charts and Venn diagrams) portray specific kinds of information, while others simply enhance the appearance of a bulleted list.

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Combined with other features such as themes, SmartArt graphics help you create designer-quality illustrations with only a few clicks of your mouse.

In this article:

Overview of SmartArt graphics

You can create a SmartArt graphic in Excel, PowerPoint, Word, or in an email message in Outlook. The SmartArt button is on the Insert tab, and, depending on your screen size, may look like any of the following:

Other Office programs do not allow for SmartArt graphic creation, but you can copy and paste SmartArt graphics as images into those programs.

You can change the look of your SmartArt graphic by changing the fill of its shape or text; by adding effects, such as shadows, reflections, glows, or soft edges; or by adding three-dimensional (3-D) effects, such as bevels or rotations.

You can learn much more about working with SmartArt graphics by reading the related information listed at the bottom of this article.

What to consider when choosing a layout

When you choose a layout for your SmartArt graphic, ask yourself what you want to convey and whether you want your information to appear a certain way. As part of this process, when you create a SmartArt graphic, you are prompted to choose a type such as Process, Hierarchy, or Relationship. A type is similar to a category of SmartArt graphic, and each type contains several different layouts.

Because you can quickly and easily switch layouts, try different layouts (from different types) until you find the one that best illustrates your message.

The table below lists examples of a few common uses for SmartArt graphics, and the best SmartArt types to consider for each use.

For more guidance on choosing the right SmartArt graphic layout, as well as more information about each layout type, see Choose a SmartArt graphic.

About the Text pane

Use the Text pane to enter and edit the text that appears in your SmartArt graphic. The Text pane appears to the left of your SmartArt graphic. As you add and edit your content in the Text pane, your SmartArt graphic is automatically updated — shapes are added or removed as needed.

When you create a SmartArt graphic, the SmartArt graphic and its Text pane are populated with placeholder text that you can replace with your information. At the top of the Text pane, you can edit the text that will appear in your SmartArt graphic. At the bottom of the Text pane, you can read a description of the SmartArt graphic.

In SmartArt graphics that contain a fixed number of shapes, only some of the text in the Text pane appears in your SmartArt graphic. Text, pictures, or other content that is not displayed is identified in the Text pane with a red X. This content is still available if you switch to another layout, but if you keep and close this same layout, the information is not saved, to protect your privacy.

The Text pane works like an outline or a bulleted list that maps information directly to your SmartArt graphic. Each SmartArt graphic defines its own mapping between the bullets in the Text pane and the set of shapes in the SmartArt graphic.

To create a new line of bulleted text in the Text pane, press Enter. To indent a line in the Text pane, select the line that you want to indent, and then under SmartArt Tools, on the Design tab, click Demote. To negatively indent a line, click Promote. You can also press Tab to indent or Shift+Tab to negatively indent from within the Text pane.

If you don't see the SmartArt Tools or Design tabs, double-click the SmartArt graphic.

Depending on the layout that you choose, each bullet in the Text pane is represented in the SmartArt graphic as either a new shape or a bullet inside a shape. For example, notice how the same text is mapped differently in the two SmartArt graphics below. In the first example, the sub-bullets are represented as separate shapes. In the second example, the sub-bullets are represented as bullets in the shape.

Tip: If you do not want all of your text in separate shapes, switch to a different layout that shows all of the text as bullets.

If you use an organization chart layout with an Assistant shape, a bullet with a line attached indicates the Assistant shape.

You can apply character formatting, such as font, font size, bold, italic, and underline, to the text in your SmartArt graphic by applying the formatting to text in the Text pane, and it is reflected in your SmartArt graphic. When the font size in one shape shrinks because you add more text to the shape, all of the other text in the remaining shapes of the SmartArt graphic will also shrink to the same size to keep the SmartArt graphic looking consistent and professional.

After you choose a layout, you can move your mouse pointer over any of the different layouts displayed on the Design tab, and use Live Preview to see what your content will look like with that layout applied.

Style, color, and effects for SmartArt graphics

Under SmartArt Tools, on the Design tab, there are two galleries for quickly changing the look of your SmartArt graphic: SmartArt Styles and Change Colors.

SmartArt Styles include shape fills, edges, shadows, line styles, gradients, and three-dimensional (3-D) perspectives and are applied to the entire SmartArt graphic. You can also apply an individual Shape style to one or more shapes in your SmartArt graphic.

The second gallery, Change Colors, provides a range of different color options for a SmartArt graphic, each one applying one or more theme colors in a different way to the shapes in your SmartArt graphic.

When you rest your pointer over a thumbnail in either of these galleries, you can preview how a SmartArt Style or color variation affects your SmartArt graphic before you actually apply it.

SmartArt Styles and color combinations are designed to underscore your content. For example, if you use a 3-D SmartArt Style with perspective, you can see everyone on the same level.

You can also use a 3-D SmartArt Style with perspective to emphasize a timeline that goes into the future.

Tip: 3-D SmartArt Styles, especially scene-coherent 3-D, are best used sparingly, to avoid distraction from the message that you want to convey. 3-D SmartArt Styles often work well for the first page of a document or the first slide of a presentation.

To emphasize distinct steps in a SmartArt graphic of the Process type, you can use any of the combinations under Colorful.

If you have a SmartArt graphic of the Cycle type, you can use any of the Accent options to emphasize the circular movement. These colors move along a gradient to the middle shape and then reverse to the first shape.

When choosing colors, you should also consider whether you want your audience to print your SmartArt graphic or view it online.

Tip: If an image is part of your background slide, color combinations with Transparent in the name work best to show off a more refined design in your document.

When you insert a SmartArt graphic into your document without specifying a theme, the graphic theme matches that used by the rest of the content in your document. If you change the theme of the document, the look of the SmartArt graphic is updated automatically.

Almost all parts of a SmartArt graphic are customizable. If the SmartArt Style gallery does not have the combination of fills, lines, and effects you want, you can apply an individual Shape style or fully customize the shape yourself. You can also move shapes around and resize them. You can find most of the customization options under SmartArt Tools on the Format tab.

Even after you customize your SmartArt graphic, you can change to a different layout, and most of your customizations will be kept. Or to remove all formatting and start over, on the Design tab, in the Reset group, click Reset Graphic.

Learn more about changing SmartArt colors by reading Change the color of a shape, shape border, or entire SmartArt graphic.

Animation for SmartArt graphics

In PowerPoint, you can add animation to your SmartArt graphic, or to an individual shape in a SmartArt graphic. For example, you can make a shape fly in quickly from one side of your screen or slowly fade in.

The animations that are available depend on the layout that you choose for your SmartArt graphic, but you can always animate all of the shapes at once or one shape at time.

Learn more about animation by reading Animate your SmartArt graphic.

See Also

Each SmartArt layout provides a different way to express your content and enhance your message. Some layouts simply add visual polish to a bulleted list, and other layouts (such as organization charts and Venn diagrams) are designed to portray specific kinds of information.

Tip: Click the following headings for more information about each topic.

Things to consider when you choose a layout for your SmartArt graphic

Before you choose a layout for your SmartArt graphic, ask yourself what you want to convey and whether you want your information to appear a certain way. Since you can quickly and easily switch layouts, try different layouts (across types) until you find the one that best illustrates your message. A type is similar to a category that can help you quickly choose the appropriate layout for your information. Experiment with different types. The table below is not an exhaustive list, but can help you as a starting point.

Also consider the amount of text that you have, because the amount of text affects the look and the number of shapes that you need in a layout. Are there several main points with subpoints underneath them? Do the details carry more weight than the summary points, or vice versa? In general, SmartArt graphics are most effective when the number of shapes and the amount of text are limited to key points. Larger amounts of text can distract from the visual appeal of your SmartArt graphic and make it harder to convey your message visually. However, some layouts, such as the Trapezoid List layout in the List type, work well with larger amounts of text.

For each type of SmartArt graphic, many unique layouts are available. Some have picture placeholders. Some layouts are made up of separate shapes for each item of information, including subpoints. Other layouts combine subpoints with their summary points. Looking at the positioning of the summary information in relation to the details helps you get a sense of which pieces of information will draw the most attention from your audience. Make sure that the most important data is in the position of greatest attention.

Some layouts for SmartArt graphics contain a limited number of shapes. For example, the Counterbalance Arrows layout in the Relationship type is designed to show two opposing ideas or concepts. Only two shapes can contain text, and the layout cannot be changed to display more ideas or concepts. If you choose a layout with a limited number of shapes, you can tell what content will not appear in your SmartArt graphic because a red X (rather than a bullet point) will appear next to these items in the Text pane.

If you need to convey more than two ideas, switch to another SmartArt graphic layout that has more than two shapes for text, such as the Basic Pyramid layout in the Pyramid type. Keep in mind that changing layouts or types can alter the meaning of your information. For example, a layout with arrows pointing to the right, such as Basic Process in the Process type, has a different meaning from a SmartArt graphic with arrows going in a circle, such as Continuous Cycle in the Cycle type.

When you switch to a different SmartArt graphic layout, most of your text and other content, colors, styles, effects, and text formatting are automatically carried over to the new layout.

Or you can reevaluate your content to see if any of the information is less vital to your message. SmartArt graphics with fewer concepts and fewer words are often most effective.

If you cannot find the exact layout that you want, you can add and remove shapes in your SmartArt graphic to adjust the structure of the layout. For example, the Basic Process layout in the Process type appears with three shapes, but your process may need only two shapes, or it may need five shapes. As you add or remove shapes and edit your text, the arrangement of the shapes and the amount of text within those shapes is updated automatically — maintaining the original design and border of the layout for your SmartArt graphic.

When you select a new layout, placeholder text (such as [Text]) appears. Placeholder text is not printed and does not appear during a PowerPoint presentation. You can replace the placeholder text with your own content. If you switch layouts with placeholder text appearing, you will see the placeholder text in the new layout. Note that the shapes always appear and are printed unless you delete them.

Also, consider the size of the space where you will place the SmartArt graphic. For example, if you have a tall, skinny space, choose a vertical layout like Staggered Process in the Process type, rather than a horizontal layout like Process Arrows in the Process type.

Some layouts have a fixed aspect ratio, so they might not take up the entire space. Aspect ratio refers to the ratio between width and height. For example, if you place the Grid Matrix layout in the Matrix type into a space that is wider than it is tall, the SmartArt graphic will not use all of the width blank space. To change the aspect ratio, you can change the layout of your slide or document, change the size of the space where you are placing the SmartArt graphic (thereby changing the look of the SmartArt graphic), or switch to a different SmartArt graphic layout with a different aspect ratio.

Layout types

The Choose a SmartArt Graphic gallery displays all available layouts broken into eleven different types — All, List, Process, Cycle, Hierarchy, Relationship, Matrix, Pyramid, Picture, Office.com, and Other. (The Office.com type shows additional layouts available on Office.com. The Other type appears only if you add custom SmartArt graphics and do not add them to one of the other types.) Descriptions that suggest what type of information is appropriate for a given layout appear under the larger image to one side of the Choose a SmartArt Graphic gallery.

Select a layout

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• Which layout do you want to use?

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All available layouts for SmartArt graphics appear in the All type.

When you choose a layout, keep the following in mind:

• Layouts that contain arrows imply flow or progression in a certain direction.

• Layouts that contain connecting lines instead of arrows imply connections, but not necessarily flow or progression.

• Layouts that do not contain connecting lines or arrows show a collection of objects or ideas with no strong relationship to one another.

If you want bulleted text to stand out, you can easily transfer text to shapes that you can color, give dimension to, and emphasize with visual effects or animation. By using a layout in the List type, your main points gain visibility and impact in colorful shapes that emphasize their importance. List layouts group information that does not follow a step-by-step or sequential process. Unlike Process layouts, List layouts usually do not have arrows or a directional flow.

As the example below illustrates, a bulleted list can be much more dramatic when you convert it to a SmartArt graphic.

Some List layouts include picture shapes so that you can accent your text with a small picture or drawing. Although picture placeholder shapes are designed to display pictures, you can add a picture as fill to any shape.

Tip: Instead of putting large amounts of text into a SmartArt graphic, put only the main points into the SmartArt graphic, and then have another slide or document that expounds on your main points.

Unlike List layouts, layouts in the Process type usually have a directional flow and are used to illustrate steps or stages in a process or workflow, such as sequential steps for completing a task, general phases in the development of a product, or a timeline or schedule. Use Process layouts when you want to show how steps or phases follow one another to produce a result. Process layouts are available showing a process in vertical steps, horizontal steps, or a bending combination.

You can also use Process layouts to show major dates in a production schedule or a timeline with milestone markers.

Another layout that works well for showing dates or numbered steps is the Process Arrows layout. You can place numbers or dates in the primary shapes (circles) and text for the steps in the accompanying arrow shapes.

Note: To create a flow chart, use a layout such as Vertical Bending Process, and then substitute different shapes for the flow chart shapes.

Although you can use a Process layout to communicate step-by-step information, a layout in the Cycle type usually illustrates a circular or repetitive process. You can use Cycle layouts to show product or animal life cycles, teaching cycles, repeated or ongoing processes (such as a continuous writing and publishing cycle for a Web site), or an employee's annual goal-setting and performance review cycle.

Learn more: Cycle type SmartArt graphic descriptions

Perhaps the most common usage for layouts in the Hierarchy type is a company organization chart. But Hierarchy layouts can also be used to show decision trees, family trees, or a family of products.

Note: If you want to create an organization chart, use the Organization Chart layout, the Name and Title Organization layout, or Picture Organization Chart layout. When you use these layouts, additional functionality, such as the assistant shape and the hanging layouts, becomes available. You can learn more about creating organization charts by reading Create an organization chart.

Learn more: Hierarchy type SmartArt graphic descriptions

Layouts in the Relationship type show nonprogressive, nonhierarchical relationships between parts (such as interlocking or overlapping concepts) and typically depict conceptual relationships or connections between two or more sets of things. Good examples of Relationship layouts are Venn diagrams, which show how areas or concepts overlap and come together at a center intersection; target layouts, which show containment; and radial layouts, which show relationships to a central core or concept. You can learn more about creating Venn diagrams by reading Create a Venn diagram.

Radial layouts can also be used to show parts coming together to form one main or central idea.

Learn more: Relationship type SmartArt graphic descriptions

Layouts in the Matrix type usually classify information and are two-dimensional. They are used to show the relationship of parts to a whole or to a central concept. Matrix layouts are a good choice if you have four or fewer key points and large amounts of text.

Learn more: Matrix type SmartArt graphic descriptions

Layouts in the Pyramid type show proportional or hierarchical relationships that typically build upward. They work best with information that you want to show from top to bottom or from bottom up. If you want to show a horizontal hierarchy, you should choose a Hierarchy layout.

You can also use Pyramid layouts to convey conceptual information, such as the Pyramid List layout that allows you to type text in shapes outside of the pyramid.

Learn more: Pyramid type SmartArt graphic descriptions

Layouts in the Picture type are used when you want a picture to convey your message with or without explanatory text or you want to use pictures to complement a list or process.

Learn more: Picture type SmartArt graphic descriptions

Additional layouts available from Office.com are shown in the Office.com type. This type will be periodically updated with new layouts.

Learn more: Office.com type SmartArt graphic descriptions

This type can be used for custom SmartArt graphics that do not fit into any of the types described above.

Working with SmartArt

After you've chosen the SmartArt graphic that's right for you, you can edit and customize it to further meet your needs. See the following articles to learn more about working with the SmartArt graphics that you create:

See also